Dear vertical i just wanted to thank you for publishing Gund

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Vertical Inc
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Dear vertical i just wanted to thank you for publishing Gund

Post by Vertical Inc » Mon Feb 03, 2014 9:53 am

Dear vertical i just wanted to thank you for publishing Gundam AND getting it to Canadian shelf's as well. my local chapters only ever got viz titles (viz is meh) and udon books (there Canadian). My question is how much bigger is the american market compared to the Canadian manga market without going into numbers.

This is a GREAT question and one I can easily go into.

First lets talk population…

The US has about ten times the population of Canada. There are also more urban cities in the US. VAT does not exist here and manga prices are cheaper due to the lack of tariffs.

So with that in mind FOR VERTICAL (i can’t speak for other pubs cause I have no access to Canadian data for other publishers) in general Canada provides around 2-5% of our overall market share.

Some books do better (Flowers of Evil, Nintendo Magic, Wolfsmund and Twin Spica are examples) but most titles see just a few cartons make their way to Canada directly.

Now there is a bit of a gray market that is in play. Diamond Comics orders all their books for a US account, but they can ship to Canada (or any other country). Wholesales companies can also do the same. And we have been told Amazon may do some inter-warehouse shipping but I cannot confirm that.

Canada is definitely important to us. That’s why I have been to at least one con up there 4 out of my 5 years with this company. But the states of California and New York do better individually than all Canada combined.




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